Author: Oviya Sathiyanarayanan

  • Graph Theory and Network Structure: From Map Colouring to Social Connectivity

    Social media followers, connective routes across a country, and electrical grids/electrical networks all have a commonality; they form relationships with solutions based in graph theory. Graph theory is the study of graphs and their properties, where a graph is defined as an ordered pair (V, E). V refers to the set of vertices (nodes) and…

  • Mapping the Mind in 3D: Voxel-Wise Modeling

    Voxel-wise modeling (VM) bridges neuroscience and computation by transforming brain imaging data into mathematical relationships between stimulus features and brain activity. It’s a framework that associates aspects of natural stimuli, such as images or sounds, with responses in individual brain voxels (Yılmaz et al. 2020). A voxel, or volume element, represents a tiny cube of…

  • Preferences and Product Positioning

    Preferences and Product Positioning

    Impulsive purchases, trending products, and other transactions all share a commonality: they are often driven by carefully designed advertising strategies. Over the past few decades, digital advertising has revolutionized consumer engagement, enabling the advertisement industry to expand significantly (Baslandze et al. 2023). Strategies like product positioning are utilized throughout online media and physical establishments, effectively…

  • Sun’s Out, Sunscreen’s Out

    Sunscreen contains compounds that contribute to marine ecosystem degradation. It is for this reason that in 2021, Hawaii banned sunscreens containing the chemicals oxybenzone (BP-3) and octinoxate (Suh, et al., 2020). These two chemicals are damaging to coral reefs, which are already compromised due to anthropogenic factors, like pollution. This discussion is centred around BP-3…

  • Frankly, Fridges

    Frankly, Fridges

    Fridges are appliances with a range of utility, from personal use in homes to commercial use in laboratories. The key component within these machines is refrigerant, a fluid which uses properties of the ideal gas law to allow heat to dissipate away from stored contents (McLinden and Huber, 2020). Despite contributing immensely towards efficient storage,…